We solve
enrollment challenges
Hey, we all face challenges in higher ed marketing, especially right now. Higher education needs a partner with unparalleled data sophistication and full-funnel capabilities that can help find the right and implements solutions unique to every institution and program. We are here to help tackle your challenges together.
We got you.
Decades of
Benchmark-Busting
Results
For nearly two decades, we’ve been helping our higher ed partners with engaging creative and data-informed insights that lead to benchmark-busting results. We don’t like to brag, but we crush typical benchmarks for our clients so regularly that we had to create our own set of KPIs. The bottom line – we don’t stop until our clients are hitting the goals that really matter in enrollment, perception, development and beyond.
Decades of
Benchmark-Busting
Results
For nearly two decades, we’ve been helping our higher ed partners with engaging creative and data-informed insights that lead to benchmark-busting results. We don’t like to brag, but we crush typical benchmarks for our clients so regularly that we had to create our own set of KPIs. The bottom line – we don’t stop until our clients are hitting the goals that really matter in enrollment, perception, development and beyond.
Decades of
Benchmark-Busting
Results
For nearly two decades, we’ve been helping our higher ed partners with engaging creative and data-informed insights that lead to benchmark-busting results. We don’t like to brag, but we crush typical benchmarks for our clients so regularly that we had to create our own set of KPIs. The bottom line – we don’t stop until our clients are hitting the goals that really matter in enrollment, perception, development and beyond.
Everyone’s got data,
but not everyone knows
what to do with it.
At VisionPoint, “data sophistication” means having the ability to make the right decisions based on the right insights at every stage of the prospective student’s journey. We utilize:
Predictive Enrollment Modeling | Audience Perception Measurement
Innovative Personalization Strategies | Marketing Channel Attribution and ROI
Go/No Go Analysis for New Academic Program Viability
Our Data Analysts and Marketing Strategists use these, and other, sophisticated techniques to determine the best creative approach, to identify the right audience segments, and to choose which channels will provide the best ROI. Most importantly we use data to accurately predict how your marketing efforts will impact enrollments.
Everyone’s got data,
but not everyone knows
what to do with it.
At VisionPoint, “data sophistication” means having the ability to make the right decisions based on the right insights at every stage of the prospective student’s journey. We utilize:
Predictive Enrollment Modeling | Audience Perception Measurement | Innovative Personalization Strategies | Marketing Channel Attribution and ROI | Go/No Go Analysis for New Academic Program Viability
Our Data Analysts and Marketing Strategists use these, and other, sophisticated techniques to determine the best creative approach, to identify the right audience segments, and to choose which channels will provide the best ROI. Most importantly we use data to accurately predict how your marketing efforts will impact enrollments.
Everyone’s got data, but not everyone knows what to do with it.
At VisionPoint, “data sophistication” means having the ability to make the right decisions based on the right insights at every stage of the prospective student’s journey. We utilize:
Predictive Enrollment Modeling | Audience Perception Measurement | Innovative Personalization Strategies | Marketing Channel Attribution and ROI | Go/No Go Analysis for New Academic Program Viability
Our Data Analysts and Marketing Strategists use these, and other, sophisticated techniques to determine the best creative approach, to identify the right audience segments, and to choose which channels will provide the best ROI. Most importantly we use data to accurately predict how your marketing efforts will impact enrollments.
Do you really know how much it costs to enroll a student?
We can tell you.
In the early stages of a client relationship, it’s not uncommon for us to hear “I have no idea how much it actually costs to enroll a student at my institution. It could be $43. I could be $543.” VisionPoint’s powerful Decision Engine connects your siloed data to give you a holistic view into how healthy your enrollment strategy really is.
Do you really know how much it costs to enroll a student?
We can tell you.
In the early stages of a client relationship, it’s not uncommon for us to hear “I have no idea how much it actually costs to enroll a student at my institution. It could be $43. I could be $543.” VisionPoint’s powerful Decision Engine connects your siloed data to give you a holistic view into how healthy your enrollment strategy really is.
Never cookie-cutter.
Never set-it-and-forget-it.
Unlike some agencies that take a cookie-cutter, ‘set-it-and-forget-it’ approach to higher ed marketing, we know every institution needs its own, customized marketing strategies, creative, and execution that work for their unique situation. It’s not always the easy approach, but it’s certainly the right one.
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